"Many Photos" - Zoe Ball loses 800k listeners after taking over the breakfast slot on Radio 2 from Chris EvanS

Zoe Ball has lost nearly 800,000 listeners in just three months on her BBC Radio 2 Breakfast Show which recorded it lowest audience figure since 2010.

In a further blow, Miss Ball, 48, has been overtaken by mid-morning host Ken Bruce, 68, as Britain’s most listened to radio DJ although her show is still the country’s most popular over breakfast.

Her weekly audience of 8.3million from April to mid-June was down 780,000 listeners on the previous three months – her first in charge since taking over from Chris Evans in January when the 53-year-old moved to Virgin Radio. 

Zoe Ball, 48 (pictured), has lost nearly 800,000 listeners in just three months on her BBC Radio 2 Breakfast Show which recorded it lowest audience figure since 2010

Evans had 800,000 more listeners than Ball at the BBC show over the same period last year.

A BBC spokesman said: ‘Audience churn is expected when major schedule changes are made.’ 

At Virgin, Evans’ figures are up from 1.05million to 1.1million. Radio 4’s Today programme lost 300,000 listeners over the same period, down to 6.9 million.  

Miss Ball has also been overtaken by mid-morning host Ken Bruce, 68 (pictured), as Britain’s most listened to radio DJ although her show is still the country’s most popular over breakfast

Classic FM’s breakfast show is also celebrating after the decision to hire BBC veteran Moira Stewart (pictured) to read its news has been rewarded with 250,000 extra listeners

Classic FM’s breakfast show is also celebrating after the decision to hire BBC veteran Moira Stewart to read its news has been rewarded with 250,000 extra listeners.

The ‘Moira effect’ is thought to be a major factor behind its surge to 1.9million listeners.

But Radio 4’s Today programme has lost 300,000 listeners, down to 6.9 million.

That reversed the BBC flagship show’s upward trend between January and March. 

link
https://textbacklinkexchanges.com/zoe-ball-loses-800k-listeners-after-taking-over-the-breakfast-slot-on-radio-2-from-chris-evans/
News Photo Zoe Ball loses 800k listeners after taking over the breakfast slot on Radio 2 from Chris EvanS
Advertising
You don’t have to pack away your dress just because you’re the wrong side of 20. These body-beautiful stars reveal their secrets to staying in shape and prove you can smoulder in a two-piece, whatever your age. Read on and be bikini inspired!

Kim says: “I am no super-thin Hollywood actress. I am built for men who like women to look like women.”
https://i.dailymail.co.uk/1s/2019/08/01/01/16745412-7308237-image-a-56_1564617774363.jpg