Social media addicts exhibit the same risky decision-making behaviour as people who are drug addicts, according to a new study.
Researchers conducted a gambling experiment and found that the worst performers tended to be those hooked on social media sites such as Facebook.
The study shows a link between the precarious habits of people who abuse drugs and people who are hooked on sites like Instagram and Facebook.
A link has been found between excessive use of social media and behaviour seen in drug addicts. US scientists conducting a gambling experiment found that the worst performers tended to be those hooked on social media sites such as Facebook (stock image)
They hope to motivate health professionals in the field to take social media overuse seriously and shine a light on the negative impact it has on mental health.
Lead researcher Dr Dar Meshi, from Michigan State University, said: 'Around one-third of humans on the planet are using social media, and some of these people are displaying maladaptive, excessive use of these sites.
Dr Meshi's team first asked 71 participants to take part in a survey designed to measure their psychological dependence on Facebook.
Questions asked about their pre-occupation with the platform, their feelings when unable to use it, attempts to quit the site, and the impact Facebook had on their jobs or studies.
Participants were then asked to take part in the Iowa Gambling Task, a method of assessing decision-making and risky behaviour widely used by psychologists.
The task involves identifying outcome patterns in decks of cards to choose the best possible deck.
The researchers found that the worse people performed by choosing from bad decks, the more excessively they were likely to use social media.
Those who did better at the task were less social media dependent.
The results mirrored those from other studies showing that people who abuse heroin, cocaine or methamphetamine produce similar outcomes in the gambling task.
The study shows a link between the risky habits of people who abuse drugs such as cocaine and heroin and high social media use. Researchers, from Michigan State University, hope to motivate health professionalsto take social media overuse seriously (stock image)
'Decision making is oftentimes compromised in individuals with substance use disorders,' said Dr Meshi.
'They sometimes fail to learn from their mistakes and continue down a path of negative outcomes.
'But no one previously looked at this behaviour as it relates to excessive social media users, so we investigated this possible parallel between excessive social media users and substance abusers.
'While we didn't test for the cause of poor decision-making, we tested for its correlation with problematic social media use.
'I believe that social media has tremendous benefits for individuals, but there's also a dark side when people can't pull themselves away.
'We need to better understand this drive so we can determine if excessive social media use should be considered an addiction.'
The findings are published in the Journal of Behaviour Addictions.
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News Pictures Excessive use of social media and drug abuse are LINKED say scientists
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