New photo Doctors tell luvvies: Go and eat an egg sandwich instead of having 'trendy' £30 Vitamin B12 jab

It is the latest celebrity health fix – vitamins injected directly into muscle tissue.

Not so long ago the trendy way to deliver energy-boosting minerals was by intravenous drip.

But it seems that, darling, is so last year, and fast-acting Vitamin B12 injections are now finding favour in luvvie land.

Madonna, Rita Ora, Lily Allen, Meg Matthews and Dani Dyer are fans, while Tamzin Outhwaite and Denise van Outen praised the £30 jabs on social media last week.

B12 helps with the functioning of the nervous system and the creation of red blood cells.

Denise Van Outen (pictured) praised the £30 B12 injection on her Instagram account last week

The craze has been fuelled partly by the upsurge in veganism, which can often lead to B12 deficiency. 

The syringe injections promise to boost energy levels, help with weight loss and fight depression.

Julie Miles, of Reviv Global which offers the jabs, said: 'There is a huge market now. Some of our clients come in weekly for injections, some twice a week if they're working towards a specific goal.

'Some people feel a boost immediately. For others, it might take until the next day, as it releases more slowly from the muscle.'

But experts have expressed doubts. Nutritionist Carrie Ruxton said: 'I don't know why a healthy young person would need any Vitamin B12 injections, because all they need to do is go and have an egg sandwich, or a nice bit of roast lamb. 

B12 helps with the functioning of the nervous system and the creation of red blood cells (pictured, Dani Dyer)

The syringe injections promise to boost energy levels, help with weight loss and fight depression (pictured, entrepreneur Meg Matthews)

'I suppose someone might want to take it if they were strictly vegan, but all you would need to do is take an oral supplement. I would not touch vitamin injections with a barge pole, even if it was a qualified person giving them.'

While Reviv Global uses registered nurses to administer the procedure, the practice is said to be less regulated in other businesses.

But the celebrities are enjoying themselves. 'For someone who used to have a needle phobia, that went pretty smoothly. Looking forward to feeling the benefits,' said Outhwaite on Instagram.

Van Outen said: 'Had my B12 jab to help get me through January.'

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News Pictures Doctors tell luvvies: Go and eat an egg sandwich instead of having 'trendy' £30 Vitamin B12 jab

You don’t have to pack away your bikini just because you’re the wrong side of 20. These body-beautiful stars reveal their secrets to staying in shape and prove you can smoulder in a two-piece, whatever your age. Read on and be bikini inspired!

TEENS
Hayden Panettiere
Size: 8
Age: 18
Height: 5ft 1in
Weight: 8st

To achieve her kick-ass figure, Hayden – who plays cheerleader Claire Bennet in Heroes – follows the ‘quartering’ rule. She eats only a quarter of the food on her plate, then waits 20 minutes before deciding whether she needs to eat again.

Hayden says: “I don’t have a model’s body, but I’m not one of those crazy girls who thinks that they’re fat. I’m OK with what I have.”

Nicollette says: “I don’t like diets – I see it, I eat it! I believe in eating healthily with lots of protein, vegetables and carbs to give you energy.”

kim cattrall

Size: 10-12
Age: 52
Height: 5ft 8in
Weight: 9st 4lb

SATC star Kim swears by gym sessions with Russian kettle bells (traditional cast-iron weights) and the South Beach Diet to give her the body she wants. To avoid overeating, Kim has a radical diet trick – squirting lemon juice on her leftovers – so she won’t carry on picking.

Kim says: “I am no super-thin Hollywood actress. I am built for men who like women to look like women.”
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