It's not uncommon these days for 'designer' streetwear brands to sling pricey hoodies for $200 a pop or more — but this may be the first time a clothing company makes its expensive duds especially for dogs.
V.I.P (Very Important Puppies) is setting out to make sure pups are just as well-dressed as their owners, sporting the same super-cool, relaxed style favored by the likes of Kanye West and Kylie Jenner.
According to its website, the line 'makes elevated clothing and accessories for dogs,' designed for 'style, function, and play' — so even though they're chic, they're definitely 'fetch' approved.
Chic doggies! V.I.P (Very Important Puppies) is setting out to make sure pups are just as well-dressed as their owners
So cool! The line 'makes elevated clothing and accessories for dogs,' designed for 'style, function, and play' — so even though they're chic, they're definitely 'fetch' approved
Family project: It was started by sister team Sabrina Albarello and Katerina Karelas
Best accessory! 'V.I.P embodies the pure love of stepping out with your pet,' says the brand
Lookin' good! 'V.I.P pieces are made from fabrics as durable and cozy as those tailored to humans, with design details that look refined and cater to dogs’ size and gait.'
Haute howlers: The line has only just launched but has big plans for the future
'V.I.P embodies the pure love of stepping out with your pet,' says the brand. 'V.I.P pieces are made from fabrics as durable and cozy as those tailored to humans, with design details that look refined and cater to dogs’ size and gait.'
Founded by sisters Sabrina Albarello and Katerina Karelas, the line has only just launched but has big plans for the future, including collaborations with other designers.
The first so far is Albarello's boyfriend, designer Heron Preston — whose menswear (for humans) sell on designer sites like Farfetch, Matches, and SSense for anywehere from $75 (for socks) to $1,895 (for a jacket).
His V.I.P collab includes hoodies and turtlenecks that fit right in with his menswear collection, meaning any pet-owner so included could easily match their dog.
Complete their wardrobes: V.I.P is planning collaborations with other designers
The first is Albarello's boyfriend, designer Heron Preston — whose menswear (for humans) sell on designer sites like Farfetch for anywehere from $75 (for socks) to $1,895 (for a jacket)
First up: The Heron Preston collab (pictured) includes streetwear that looks like items from his menswear line
Fluffy: Items available right now include $160 zip hoodies (pictured)
Vogue ready! V.I.P's campaign looks like it was ripped straight from a fashion magazine
In fact, he even sells belts that are nearly identical to the dog leashes he made for V.I.P.
Items available right now include $160 zip hoodies, adorable $192 raincoats, $83 turtlenecks, and $202 jackets that come in camo, sherpa, and PVC.
For accessories, leashes and collars over around $120, while the least expensive items are $13 poop bag dispensers.
Of course, a designer brand means a designer clothing photoshoot, and V.I.P's campaign looks like it was ripped straight from a fashion magazine or designer's Instagram account.
Stylin'! The dogs certainly look cool and moody in images for the brand
Leggy: Instead of famous supermodels showing off the clothes, its super cute dogs
Remember these names! The moody shoots star pups like Boo Boo, George, Nelson, Eevie, Juicy, and Noelle, who pose outside in New York City in their hip outfits
Of course, instead of famous supermodels showing off the clothes, its super cute dogs.
The moody shoots star pups like Boo Boo, George, Nelson, Eevie, Juicy, and Noelle, who pose outside in New York City in their hip outfits.
It also seems like it's only a matter of time before these designer doggy clothes end up on celebrity pets — especially since the founders are pictured on Instagram with the likes of Victoria's Secret model Sara Sampaio and Carine Roitfeld.
https://textbacklinkexchanges.com/category/the-sun-world/
https://textbacklinkexchanges.com/v-i-p-very-important-puppies-makes-chic-streetwear-for-dogs/
News Pictures V.I.P (Very Important Puppies) makes chic streetwear for dogs
You don’t have to pack away your bikini just because you’re the wrong side of 20. These body-beautiful stars reveal their secrets to staying in shape and prove you can smoulder in a two-piece, whatever your age. Read on and be bikini inspired!
TEENS
Hayden Panettiere
Size: 8
Age: 18
Height: 5ft 1in
Weight: 8st
To achieve her kick-ass figure, Hayden – who plays cheerleader Claire Bennet in Heroes – follows the ‘quartering’ rule. She eats only a quarter of the food on her plate, then waits 20 minutes before deciding whether she needs to eat again.
Hayden says: “I don’t have a model’s body, but I’m not one of those crazy girls who thinks that they’re fat. I’m OK with what I have.”
Nicollette says: “I don’t like diets – I see it, I eat it! I believe in eating healthily with lots of protein, vegetables and carbs to give you energy.”
kim cattrall
Size: 10-12
Age: 52
Height: 5ft 8in
Weight: 9st 4lb
SATC star Kim swears by gym sessions with Russian kettle bells (traditional cast-iron weights) and the South Beach Diet to give her the body she wants. To avoid overeating, Kim has a radical diet trick – squirting lemon juice on her leftovers – so she won’t carry on picking.
Kim says: “I am no super-thin Hollywood actress. I am built for men who like women to look like women.”
https://i.dailymail.co.uk/i/pix/2018/10/01/19/50D9DE6500000578-6225043-image-a-103_1538417823664.jpg
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